Privacy Policy

Last updated: April 19, 2026

This Privacy Policy explains how Vera Lumin B.V. collects, uses, shares, and otherwise processes personal data when you visit or use our website, place an order, create an account, join Vera Privé, use your wishlist, contact us, or otherwise interact with us.

CONTROLLER

Vera Lumin B.V., Posthoornstraat 11, Apt. 3, 3011 WD Rotterdam, The Netherlands, email: vera@veralumin.com, is the controller for the processing described in this Privacy Policy.

PERSONAL DATA WE COLLECT
  • Identity and contact details: such as your name, billing address, shipping address, email address, and phone number.
  • Order and transaction data: such as order details, payment status, invoice details, shipping details, return details, and customer service history.
  • Account, loyalty, and wishlist data: such as your account credentials, preferences, loyalty tier and spending data, and wishlist activity.
  • Customer service and communications data: such as messages you send to us, complaint details, and information you provide in connection with returns or non-conformity claims.
  • Device and usage data: such as IP address, browser information, device identifiers, cookie identifiers, and website interaction data.
  • Marketing and consent preferences: such as newsletter preferences, cookie choices, and advertising consent records.
HOW WE COLLECT PERSONAL DATA

We collect personal data directly from you, automatically when you use the website, and from service providers involved in payments, logistics, fraud prevention, advertising, and technical support.

PURPOSES AND LEGAL BASES
  • Orders, payments, delivery, returns, and customer service: to perform our contract with you.
  • Account creation, Vera Privé loyalty features, and wishlist functionality requested by you: to perform our contract with you or to take steps at your request before entering into a contract.
  • Invoices, accounting, tax, fraud prevention where required by law, and other compliance obligations: to comply with legal obligations.
  • Website security, fraud prevention, internal administration, and limited service improvement: for our legitimate interests, provided these are not overridden by your rights and freedoms.
  • Marketing emails, non-essential cookies, advertising and retargeting tools such as the Meta Pixel and Google advertising services, and any similar tools that require consent: on the basis of your consent.
RECIPIENTS AND PROCESSORS

Depending on how you use our store, we may share personal data with:

  • Shopify and related Shopify services used to operate the store;
  • Payment processors and fraud-prevention services used through Shopify Payments;
  • Shipping and logistics partners, including FedEx and our fulfilment and returns partner 3PL Service Netherlands;
  • Sufio, to issue invoices;
  • Joy Loyalty, to administer Vera Privé;
  • Swish, to provide wishlist functionality;
  • Meta, where you have consented to advertising or retargeting technologies;
  • Google, to facilitate the Google & YouTube sales channel, Google Merchant Center integrations, and related advertising or analytics services;
  • Professional advisers, public authorities, or other parties where disclosure is required by law or necessary to establish, exercise, or defend legal claims.
COOKIES AND SIMILAR TECHNOLOGIES

We use strictly necessary cookies to operate the website. We place non-essential cookies and similar technologies, including analytics, advertising, and retargeting tools such as the Meta Pixel and Google tags, only after you have given consent through our cookie banner.

Continued browsing, scrolling, or inactivity does not count as consent. You can accept or refuse non-essential cookies by purpose, and you can withdraw or change your choices at any time through the cookie settings link on our website.

INTERNATIONAL TRANSFERS

Some of our service providers may process personal data outside the EEA or the UK. Where required, we rely on an adequacy decision or appropriate safeguards, such as the European Commission's Standard Contractual Clauses, and you may request further information about those safeguards by contacting us.

RETENTION

We retain personal data only for as long as necessary for the purposes for which they were collected, unless a longer retention period is required or permitted by law.

  • Order, invoice, tax, and accounting records are generally retained for 7 years.
  • Account, loyalty, and wishlist data are retained while your account or membership remains active and for a reasonable period thereafter, unless deletion is required earlier by law or by a valid request.
  • Customer service, return, and complaint records are retained for as long as necessary to handle the matter and for a reasonable period afterwards to manage follow-up requests or legal claims.
  • Consent records and cookie preference records are retained for as long as necessary to demonstrate and manage your choices.
YOUR RIGHTS

Subject to applicable law, you may request access to your personal data, rectification, erasure, restriction of processing, objection to processing, or data portability. Where processing is based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal.

To exercise your rights, please contact vera@veralumin.com.

MARKETING CHOICES

You can unsubscribe from marketing emails at any time by using the unsubscribe link in the message or by contacting us. You can also change your cookie and advertising preferences through the cookie settings link on our website.

COMPLAINTS

If you have a complaint about how we process personal data, please contact us first at vera@veralumin.com. You also have the right to lodge a complaint with the Autoriteit Persoonsgegevens or with your local supervisory authority.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. The latest version will always be available on this page and will show the date of the most recent revision.